GOOGLE ADS NEGATIVE KEYWORD LIST FOR SALE (EXPERT PACKAGE)
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Google Ads negative keywords are words or phrases that you can add to your campaigns or ad groups to prevent your ads from showing for those search terms. This can be useful for a variety of reasons, such as:
- To prevent your ads from showing for irrelevant search terms. For example, if you sell shoes, you might add "free" as a negative keyword so that your ads don't show for searches like "free shoes."
- To prevent your ads from showing for search terms that are too competitive. For example, if you sell shoes, you might add "Nike" as a negative keyword if you don't want your ads to compete with Nike's ads.
- To protect your brand reputation. For example, if you sell shoes, you might add "used shoes" as a negative keyword if you don't want your ads to show for searches like "used shoes."
You can add negative keywords at the campaign, ad group, or keyword level. Campaign-level negative keywords will apply to all ad groups in the campaign. Ad group-level negative keywords will apply to all keywords in the ad group. Keyword-level negative keywords will only apply to the specific keyword.
Here are some tips for using Google Ads negative keywords effectively:
- Use broad match keywords for negative keywords. This will ensure that your ads don't show for any variations of the negative keyword.
- Use negative keywords to prevent your ads from showing for irrelevant search terms. This can help to improve your click-through rate and quality score.
- Use negative keywords to prevent your ads from showing for search terms that are too competitive. This can help to save you money on your advertising costs.
- Use negative keywords to protect your brand reputation. This can help to ensure that your ads only show for relevant and positive search terms.
You can view and manage your negative keywords in the Google Ads Keyword Planner.
Here is an example of how to use Google Ads negative keywords:
Let's say you sell shoes. You might add the following negative keywords to your campaign:
- free
- Nike
- used shoes
- repair
- wholesale
This would prevent your ads from showing for any searches that contain these keywords. For example, your ads would not show for searches like "free shoes," "Nike shoes," "used shoes," "shoe repair," or "shoe wholesale."
You can add or remove negative keywords at any time. It is important to review your negative keywords regularly to make sure that they are still effective.
